Introduction to the 2000-Series Oscilloscopes: Difference between revisions

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==History of low-cost instruments at Tektronix==
==History of low-cost instruments at Tektronix==
[[File:Tek 912 1.jpg|thumb|300px|right|The predecessor: T912, an early low-cost model]]
[[File:Tek 912 1.jpg|thumb|300px|right|The predecessor: T912, an early low-cost model]]
Until their acquisition of [[Telequipment]] (TQ as Tek abbreviated it), [[Tektronix]] was a company that strictly developed and sold high-end laboratory oscilloscopes and equipment.  The TQ instruments immediately gave Tek a line of low-cost oscilloscopes that were primarily targeted at the television service industry, as one of the standard features of TQ was television line and frame triggering.  But this was a temporary fix to fill in the low end of the  product line.  The [[T900-series scopes|T900-series]] was developed and marketed in the early 1970s.  This was the first time that Tektronix advertising appeared in electronics hobbyists magazines such as ''Popular Electronics'' and ''Radio-Electronics'' rather than just the professional engineering magazines.
Until their acquisition of [[Telequipment]] (TQ as Tek abbreviated it), [[Tektronix]] was a company that strictly developed and sold high-end laboratory oscilloscopes and equipment.  The TQ instruments immediately gave Tek a line of low-cost oscilloscopes that were primarily targeted at the television service industry, as one of the standard features of TQ was television line and frame triggering.  But this was a temporary fix to fill in the low end of the  product line.  The [[T900-series scopes|T900-series]] was developed and marketed in the mid-1970s.  This was the first time that Tektronix advertising appeared in electronics hobbyists magazines such as ''Popular Electronics'' and ''Radio-Electronics'' rather than just the professional engineering magazines.


With their entry into the low-end market, the Japanese manufacturers began to take notice and increased their penetration into the same market with models that offered fair performance and a decent price.  And the imports were beginning to take a large market share away from Tektronix and from Hewlett-Packard who had also developed a lower-cost line of oscilloscopes.
With their entry into the low-end market, the Japanese manufacturers began to take notice and increased their penetration into the same market with models that offered fair performance and a decent price.  And the imports were beginning to take a large market share away from Tektronix and from Hewlett-Packard who had also developed a lower-cost line of oscilloscopes.
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==Introducing the 2000 series==
==Introducing the 2000 series==
The [[2213]] and [[2215]] along with a few higher-end models were offered for the first time in the [[:Category:Introduced in 1982|1982]] catalog.  Technicians and sales personnel were gathered in district meetings to educate them on the product.  These two low-end models were being sold for less than their Japanese counterparts.  That year, the Japanese cut the retail price of  all their oscilloscopes , many of which were being sold for less than their manufacturing costs.  They knew that they had to get rid of their current production any way they could and begin their own redesign program to counter this new offering from Tektronix.
The [[2213]] and [[2215]] along with a few higher-end models were offered for the first time in the [[:Category:Introduced in 1982|1982]] catalog.  Technicians and sales personnel were gathered in district meetings to educate them on the product.  These two low-end models were being sold for less than their Japanese counterparts.  That year, the Japanese cut the retail price of  all their oscilloscopes, many of which were being sold for less than their manufacturing costs.  They knew that they had to get rid of their current production any way they could and begin their own redesign program to counter this new offering from Tektronix.
Tektronix learned a lot from that.  Now, the company focuses on new technology for the low end as well as the high.
Tektronix learned a lot from that.  Now, the company focuses on new technology for the low end as well as the high.